Measure what matters
Without correct tracking, marketing decisions are guesses. We set up Google Analytics 4, Meta Pixel and conversion events for forms, calls, WhatsApp clicks and purchases, then check that the data is accurate.
What we set up
- Google Analytics 4 property and data stream
- Conversion events for forms, WhatsApp and key pages
- Meta Pixel and Conversions API checks
- Dashboard showing enquiries by channel
Testing before you trust the numbers
After setup we send test events and check them in real time reports, then compare totals with your actual enquiries for a few days. If the numbers do not match, we find the cause, whether it is a duplicate tag, a missing consent setting or a form that does not fire the event.
Keeping data clean
We document each event name and what it means, so future changes to the website do not silently break reports.
Frequently asked questions
Will this slow down my website?
When set up correctly, the impact is small. We load tracking efficiently and avoid duplicate scripts.
Can I see the reports myself?
Yes. We give you access and explain how to read the main reports.